Next generation plant-based distribution

Taking plant-based game changers to the Scandinavian market and beyond.

Welcome to running for plants

We are collectively raising funds for charities that support a plant based future.

550 investors from over 30 countries

Kale United wants to make it possible for everyone in the world to invest in a plant-based future

Investing in a plant-based future

We make it possible for everyone to be shareholders of a portfolio of plant-based game changers


Astrid & Aporna

Sweden’s most well-established vegan food brand. Founded in 2006, Astrid Och Aporna is a well-known vegan food brand in Scandinavian markets, celebrated for its tasty and innovative products.


THIS is what happens when two meat-lovers checked out meat-free food and decided that we didn’t want any of it.
THIS changes everything.

Heura Foods

Heura is a plant-based startup born in Barcelona to bring solutions that will leave the current food system obsolete and accelerate the shift to a world where the animals are out of the meat production equation.

Swedish Temptations

Bärta is a sprouted and fermented Swedish split pea. Organic, vegan, gluten free. So far you can find Bärta in a few selected stores in Sweden.

Our Passionate Team

We are a growing team committed to driving positive change in the world.


Måns Ullerstam

Måns is an entrepreneur, experienced investor and vegan who is passionate about supporting and investing in the plant-based movement.